This is our blog. We write about cool experiments, interesting case studies, open talks and technicalities.
Grab the RSS feed
Back

2016-04-11

Making sense of 14793 answers to the question: “What do you most wish for the coming year?”

In order to better understand their customers’ thoughts and wishes for the coming year, AMF – a limited liability life insurance company that is owned equally by the Swedish Trade Union Confederation (LO) and the Confederation of Swedish Enterprise (Svenskt Näringsliv) – sent out a survey to more than 100 000 senior citizens. The survey included the open-ended question:

What do you most wish for the coming year?

Read the case study on how Gavagai Explorer was used to make sense of the 14793 answers to that question here.

Category: case studies, Gavagai Explorer